Looking through a sector lens, SPRING’s sector briefs that identify market opportunities in the agriculture, education, energy, health, nutrition, information communication and technology (ICT), water, sanitation and hygiene (WASH) sectors that could transform girls’ lives. Find out more about how girls could benefit from investments in these sectors. Downloads: Investing in girls: market opportunities in […]

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Katsina, Nigeria- Amina Jazuli at her home in Katsina, Nigeria on Wednesday, August 29, 2012. (Jane Hahn)

This practical guide to researching girls as users provides a detailed explanation of how to conduct research into the lives and experiences of girls in SPRING’s nine focus countries in South Asia and East Africa. It is based on our experience of conducting girl landscaping research across these regions. Girl landscaping is a process that […]

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What does being a girl in Pakistan mean? This report represents an effort to understand girls’ lives in context – through their eyes and their and their aspirations – and is the fourth in the girl research series which aims to help businesses understand their end users. Download: SPRING Pakistan Girls Landscaping Report

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Between February and May 2018, SPRING conducted a landscaping study to explore the lives of adolescent girls in Myanmar. Employing a range of qualitative and participatory approaches, the research endeavoured to complement insights from earlier literature reviews. The resulting report represents this effort to understand girls’ lives in context – through their eyes and their […]

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When adolescent girls (aged 10-19) are included in education, health and economic investment, they have a better chance of achieving their full potential and breaking the inter-generational cycle of poverty. Business has the ability to reach girls with innovations that can help empower them. But due to constraints such as perceived limited purchasing power and […]

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